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Published: July 17, 2008
NBA in OKC: Still searching for the perfect nickname
Lions and Tigers and Bears...all gone!
When it comes to Oklahoma City 's yet-to-be-named NBA franchise, a for-sure, can't-miss nickname is difficult to come by. Marketing experts say the easy choices are already taken, long ago gobbled up by the hundreds of professional franchises.
But options remain.
"Now you kind of get down to a name that fits who you are and where you are,” said Vince Orza, dean of t...
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