Video boards have become big recruiting tool

These days, it seems the board is almost as important as the score. Oklahoma's new scoreboard and big-screen video display will be state-of-the-art, but it won't be the biggest around.

Godzillatron

University of Texas,

Austin

•Built: 2005

•Cost: $8 million

•Dimensions: 134 feet wide by 55 feet tall

•What's on it: Approximately 50 percent of the screen is used for advertising, with a small strip at the bottom for typical scoreboard features (time, score, down and distance, etc.).

Pig Screen TV

University of Arkansas,

Fayetteville

•Built: 2000

•Cost: $3.75 million

•Dimensions: 107 feet wide by 30 feet tall

•What's on it: Strictly game video. One-fourth of the screen displays an advertisement during replays. Other scoreboard features are displayed on 30-foot-by-30-foot boards flanking the video screen.

12th Man TV

Texas A&M,

College Station

• Built: 2006

•Cost: $5 million

•Dimensions: 74 feet wide by 54 feet tall

•What's on it: Game footage and scoreboard information. Advertising appears during down time in games.

By Scott Wright